Kuwait Finance House (KFH) revealed its activities during the holy month of Ramadan, which include raising awareness, and humanitarian and social activities, not to mention competitions, sponsorships, and charity. This is a result of KFH’s firm belief in the importance of its social responsibility and humanitarian role, which reinforces the ties between the bank and various segments of the society.
Public Relations Senior Manager Saeed Tawfiqi stated that KFH has set several social activities that suit the holy month and the traditions of the society, such as presenting the Quran application on androids, which reflects KFH’s identity as the first Islamic bank in Kuwait and a pioneer in this field worldwide. This free application helps in spreading Quran to all smart phone users. Tawfiqi added that KFH shot a television commercial that will be broadcasted daily during Ramadan on various television channels. In addition, the bank will organize a competition through Instagram that is used by tens of thousands of people in Kuwait using smart phones, in order to choose the best picture. The pictures must be related to Ramadan and its rituals.
Moreover, Tawfiqi explained that the public relations team will be located at the Avenues Mall to shoulder its social responsibility role. He noted that the team will distribute gergeian gifts to children in the middle of Ramadan. He also mentioned that the Ramadan calendar was distributed to all KFH branches.
Furthermore, Tawfiqi said that KFH distributed gifts to its employees, and will organize other activities that cement interaction between the employees and the top management. He stressed that such steps motivate employees to exert more effort to improve the bank’s performance and maintain its leadership. He concluded that there will be other programs and activities that will be announced during Ramadan.